Click here to show more.
Spinnin’ Records tasked us with delivering a thought-provoking piece outside of EDM music video norms.
The video tackles important social issues and our perception of what is and isn’t discrimination through a backwards presentation where the victim and culprit are often hard to differentiate.
The secret sauce
By adapting a non-linear structural approach, our actors got to play both hero and villian, making for a joyous set regardless of the video’s heavy theme.